Staging is NOT decorating. It is actually a three step process used to prepare a property for sale, regardless of price or location. The purpose of staging is to enhance property presentation using lifestyle selling techniques in order to secure an acceptable offer from a buyer. Staging is not only for high-end homes, and we can promise you - it will always cost less then your first price reduction.
Staging work for one simple reason - 90% of buyers can not visualize the potential of a home; they can not envision themselves in a property when they look at it. This is just human nature. Buying a property is an emotional decision for all (except for investors), and this is why we need to help potential buyers to see a house as a home they can live in.
When the market is hot and there are not many houses for sale, staging will help you sell homes for more money. In a slow property market, or even in a down property market, inventory can be flooded with houses for sale but staging gives you the edge in a market like this too.
Before you place your property on the market! Most buyers are looking for properties online so be sure that the photos of your property will make them want to continue to the next step and come to see it in person.